Getting Started with TheyDo

How to organise journeys and manage your customer experience

7 articles in this collection
Written by Jochem van der Veer and Laurens Nieuwendijk

Journey Excellence with TheyDo

An approach to Customer Experience management to focus on finding the right opportunity for the right reasons.

Written by Jochem van der Veer
Updated over a week ago

Deep Customer Insight

1. Create Personas for every customer type

Make need-based profiles to show how customers have a similar mindset.

Written by Laurens Nieuwendijk
Updated over a week ago

2. Map your first few Journeys

Learn how to use TheyDo to map every customer journey

Written by Jochem van der Veer
Updated over a week ago

Standardising a Journey Framework

3. Start building the Journey framework

Structure your workspace so everything fits in.

Written by Jochem van der Veer
Updated over a week ago

4. Organise Journeys into the 'big picture'

Learn how to connect journeys together, to reveal the customer experience.

Written by Jochem van der Veer
Updated over a week ago

Prioritise customer-centric

5. Capture Opportunities across journeys

Reveal opportunities in a customer journey

Written by Laurens Nieuwendijk
Updated over a week ago

6. Track improvements from idea to solution

Create solutions, add them to journeys and opportunities and track what gets validated and shipped.

Written by Laurens Nieuwendijk
Updated over a week ago